Facebook is a very popular site across the world. It is a great way to market your business. Facebook does have some marketing options that require payment, but some of the most successful businesses can implement free ideas as well. Keep reading for advice on how to use these features.

Offering contests is an effective way to increase your fan base. Free samples and discounts are another way to attract followers and get them to try your products. Be sure to follow through on any promises you make.

Avoid allowing spam to take over your Facebook page. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Any page administrator can input keywords in this particular tool which are then automatically filtered out.

Facebook is a content sharing medium. This can be a formal tool to get your business on the map. Treat it as such. Cross promote information between your official website, blog and Facebook. You will see that Facebook brings you a great deal of traffic!

When someone sends you a message or comments on your page, reply to it. Thank them for contacting you, and give them a great answer. If you have a page on your site that holds the information they need, share the link with them.

Make sure to build a fan base when marketing on Facebook. That means you really shouldn’t put too much investment into marketing products or promotions there until you have at least 5,000 fans. Your conversion rate will climb quickly after you have gained several thousand fans.

You should now know much more about how to market on Facebook. Because Facebook is so affordable, it is easy to implement the tips you have learned here. Be sure you start right away. You can be sure your competition is already on Facebook. It is also possible that they are reading this article, so begin now.